
Trziste starts tracking its visitors
TRZISTE, Minilov — It has emerged that the city of Trziste, Rekaušće province, is using figures provided by telecom giant MiniFon to count the number of people visiting the city also to see what they are doing.
79.933 people visited Trziste in October, November and December. This works out at a daily average of 1.955. Students, employees and residents are not included in these figures. Minilov's privacy watchdog scrutinised the project but found that its privacy concerns had been met.
MiniFon is able to say how many mobiles are located in a particular part of Trziste at one time. An extrapolation is then made for the entire city also taking account of people on other providers or not using a mobile. "The figures will allow the city to market itself more effectively," says a city councilman.
Trziste intends to use the data to support tourism and commerce. In future measurements will be carried out every quarter. The entire project would cost the city 80.000 rubles a year. The data also reveals the nationality of callers and the origin in Minilov visitors hail from. This data can be drilled down to the provincial and even municipality level. The city intends to compare these figures with data from credit card providers as well as debit card information to work out how much people are spending or which event triggered a visit.
The findings of the first measurement are clear. Christmas attracted 4.900 visitors, a peak. The January sales month attracted large crowds to Trziste. 76% of Minilovan visitors hail from the same province, Rekaušće, 4,82% from Domora and 1,53% from Ljubimaca. Half of all foreign visitors are from neighbouring Euclean nations.























































