FTC Fining Content Creators 42K
Posted: Wed Nov 20, 2019 2:59 pm
This has been edited as information was given to me, I have attempted to make it less "OH MY GOD YOUTUBE CREATORS ARE GOING TO BECOME HOMELESS!" to a "Okay this seems bad but all we really need to do is to get the FTC to clarify their reasoning a bit."
So not sure if everyone knows, and there clearly isn't a discussion on here about this yet, but the general gist is the FTC is currently going to implement a system in which they can fine content creators on youtube for attempting to dodge the new system which doesn't allow ads to be posted on videos targeted at kids, however what worse is their reasoning are so vague and out dated that one of their policies for being kid friendly is the use of the terms "cool" and "fun". No I'm not kidding, this however doesn't mean they will always 100% flag people who use these words, but rather since it's so vague on the use of these words it's simply alarming. I'm probably not explaining it the best so here's Jim Sterling discussing if you wan't to get into it more. https://www.youtube.com/watch?v=9OBGfbSk_HE
As Jim Sterling said, it shouldn't be that bad and will probably not be that bad for creators however that doesn't mean we should ignore the vagueness of the terms and push the FTC to at least clarify their terms more so individual content creators don't have to worry about their channel getting randomly slapped with a 42k fine. Obviously likely the biggest ass end of the stick would be those content creators who are specifically made for children, if they were dependent on their channel for income now their entire career has been thrown out the window. For some this would actually be a good thing because I'm sure we've all seen pregnant Elsa before. However for those few creators who actually do good videos for kids it kinda just sucks for them.
So not sure if everyone knows, and there clearly isn't a discussion on here about this yet, but the general gist is the FTC is currently going to implement a system in which they can fine content creators on youtube for attempting to dodge the new system which doesn't allow ads to be posted on videos targeted at kids, however what worse is their reasoning are so vague and out dated that one of their policies for being kid friendly is the use of the terms "cool" and "fun". No I'm not kidding, this however doesn't mean they will always 100% flag people who use these words, but rather since it's so vague on the use of these words it's simply alarming. I'm probably not explaining it the best so here's Jim Sterling discussing if you wan't to get into it more. https://www.youtube.com/watch?v=9OBGfbSk_HE
As Jim Sterling said, it shouldn't be that bad and will probably not be that bad for creators however that doesn't mean we should ignore the vagueness of the terms and push the FTC to at least clarify their terms more so individual content creators don't have to worry about their channel getting randomly slapped with a 42k fine. Obviously likely the biggest ass end of the stick would be those content creators who are specifically made for children, if they were dependent on their channel for income now their entire career has been thrown out the window. For some this would actually be a good thing because I'm sure we've all seen pregnant Elsa before. However for those few creators who actually do good videos for kids it kinda just sucks for them.