Wow! Honesty as a selling point. Who'da thunk it?

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Anti-Social Darwinism
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Founded: Dec 18, 2005
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Wow! Honesty as a selling point. Who'da thunk it?

Postby Anti-Social Darwinism » Sat Nov 07, 2009 1:07 am

Would you buy something from this guy? If I were in the market for what he was selling, I just might, if only because he's original enough to be honest.

It's kind of a frightening thought, though - the idea that honesty could be an advertising breakthrough. I can just imagine the brainstorming session now:

Joe: "What with tight money and a downturned economy, the consumer just isn't responding to our usual advertising practices any more."
John: "Yeah, we need something fresh and new to appeal to the jaded consumer."
Joe: "I've got it!!! Let's be honest."
John: "It might just work. It's worth a try."

http://smallbusiness.aol.com/article/_a ... 5909990001
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The Republic of Lanos
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Postby The Republic of Lanos » Sat Nov 07, 2009 1:11 am

Anti-Social Darwinism wrote:Would you buy something from this guy? If I were in the market for what he was selling, I just might, if only because he's original enough to be honest.

It's kind of a frightening thought, though - the idea that honesty could be an advertising breakthrough. I can just imagine the brainstorming session now:

Joe: "What with tight money and a downturned economy, the consumer just isn't responding to our usual advertising practices any more."
John: "Yeah, we need something fresh and new to appeal to the jaded consumer."
Joe: "I've got it!!! Let's be honest."
John: "It might just work. It's worth a try."

http://smallbusiness.aol.com/article/_a ... 5909990001


strangely, it sounds like a Tobacco exec...
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Grave_n_idle
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Postby Grave_n_idle » Sat Nov 07, 2009 1:22 am

Anti-Social Darwinism wrote:Would you buy something from this guy? If I were in the market for what he was selling, I just might, if only because he's original enough to be honest.

It's kind of a frightening thought, though - the idea that honesty could be an advertising breakthrough. I can just imagine the brainstorming session now:

Joe: "What with tight money and a downturned economy, the consumer just isn't responding to our usual advertising practices any more."
John: "Yeah, we need something fresh and new to appeal to the jaded consumer."
Joe: "I've got it!!! Let's be honest."
John: "It might just work. It's worth a try."

http://smallbusiness.aol.com/article/_a ... 5909990001


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