unbeatable taste is our tradition
Morgan Cola's inspirational founder, Kevin Morgan.
Background
39 years ago Kevin Morgan, a small time chemist began experimenting with soda drinks. His mission was simple, to create a new soft drink, different and better tasting to the main brand names. After weeks of work Kevin emmerged from his room with the finished product, a glass bottle of his protoype cola. Morgan began selling it locally from his pharmacy, and as word of the great tasting beverage spread he soon was in over his head with demand for the beverage. Morgan believed so much in his product that he spent his life savings on it, even selling his car to have extra funds to begin marketing his drink full time. Morgan created his first factory, from his tool shed, and employed 2 friends of his, one to make the cola, the other to deliver it, in a small second hand truck which Morgan purchased. Demand for the beverage continued to grow, and evetually Morgan sold off his pharmacy and opened his first real factory, employing 8 locals. Within 10 years Morgan Cola Co. Had become available in most parts of the country, with 11 small factories open countrywide, however, Morgan turned down numerous offers from larger soda companies, to him it was never about the money, but rather putting out his great tasting formula to as many people as possible.
One of the posters for the highly succesful marketing campaign to promote Morgan Cola Quantum.
In 1997 after a short battle with cancer Morgan passed away, by the time of his death the company was rapidly expanding, employing over 3000 people, but in the coming years the fortunes of his beloved company went downwards, as the company began to make a loss it was forced to close down many of it's small factories and make a number of cost cutting measures. With an economic downturn on the verge of the millenium the company announced it's availability for sale. It seemed as if Morgan Cola would be bought out by a bigger soda company, however, worried by the creation of a private monopoly and job layoffs, the socialist government nationalised Morgan Cola and appointed senior experts to work out a strategy to make the company more profitable. Morgan Cola loaned over 90 million Punts to invest in expansion and an aggressive marketing campaign. The campaign turned out to be a huge success, playing on the retro feel of the brand, and it's founder Kevin Morgan. In 2003 the company bought out 2 of it's major competitors and began to make massive profits, relocating it's headquarters to a huge, newly built building in the business district of Oran. In 2004 Experienced businessman Michael Haaland was appointed CEO and in 2007 it announced a plan to expand worldwide and begin exporting it's great tasting soda.
The Product
Ingredients:
Pricing
One of Morgan Cola's limited edition "Retro" cola's.
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